Michael Sun

With over 10 years’ experience in practising transfer pricing (TP) tax in China, Michael has served various well-known multinational corporations (MNCs) in the areas of inbound Chinese TP tax planning, frontline TP and tax advisory, advance pricing arrangements (APAs), TP audit defence services, and global TP compliance. In the context of the BEPS initiatives and the related revision of China’s TP rules, Michael is also actively involved in Chinese TP practice in relation to IP migration, business restructuring, and economic modelling exercises.

Michael had a nearly 14-month international secondment with Deloitte in the UK, during which he worked closely with the UK TP practice and other European offices within the Deloitte network, with a focus on TP economics. Michael’s major clients cover public and private MNCs in the consumer, pharmaceutical, and financial services industries.

With a background in financial economics, Michael is a member of the Chinese Institute of Certified Public Accountants (CICPA) and a candidate of the Chartered Financial Analyst (CFA) programme.