How the digital economy will impact your specific industry

International Tax Review is part of Legal Benchmarking Limited, 1-2 Paris Garden, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

How the digital economy will impact your specific industry

The digital economy is an increasing concern for taxpayers, especially in light of impending BEPS guidance, but how it will impact different industries will vary.

The fundamental principle behind the digital economy, in terms of transfer pricing, is its reliance on intangible assets and the difficulties when deciding which jurisdiction to book resulting profits in.

However, the types and quantities of intangible assets for different industries varies, as does the approach to managing them.

TPWeek and International Tax Review’s upcoming Global Transfer Pricing Forum will focus on the impact the digital economy will have on a range of different industries in a panel debate including leading transfer pricing advisers and corporate tax executives.

The panel will focus specifically on the following industries:

  • Technology;

  • Consumer products and retail;

  • Travel hospitality and leisure; and

  • Energy.

Additionally, delegates will hear from leading tax executives including:

  • Greg Viggiano, vice president of transfer pricing for Maersk;

  • Fumi Tamura, head of transfer pricing for News Corporation; and

  • George Georgiev, head of transfer pricing for Siemens Corp.

To book a place at the forum and hear more about the digital economy, from an industry-specific perspective, including real-life working examples, contact Alicia.sprott@euromoneyplc.com.

more across site & shared bottom lb ros

More from across our site

The purchase of Marosa represents the second major tax tech consolidation this week, raising questions of a broader industry trend
Peru’s approach to TP is increasingly at odds with OECD-style profitability policies, exposing multinational groups to asymmetric tax adjustments
Hany Elnaggar examines how the region's legacy economic substance regimes and the OECD's pillar two framework are converging on the same underlying test
The deals for TP Accurate and Intra Pricing Solutions will enhance Alphatax’s ability to support clients with the full TP lifecycle, the tax tech provider claimed
The DS Advocates partner discusses career reinvention, tax disputes and why advisory and litigation experience should complement one another
Lindsay Clayton’s arrival at Baker McKenzie continues the firm’s storied pursuit of ex-US government lawyers, a strategy reinforced by robust World Tax rankings
Shared transaction semantics, governed data and reusable ERP design may prove the most significant benefits of the UK's move to Peppol
As pillar two reshapes global tax competition, the UK faces a crucial challenge: how to remain attractive to multinationals without sacrificing tax revenues
Pillar two may be raising less than expected, but professor René Matteotti says the regime is still changing multinational tax behaviour
Multinationals importing goods into Brazil may need to align TP files and customs documentation more closely as authorities gain new tools to challenge related-party transactions
Gift this article