How the digital economy will impact your specific industry

International Tax Review is part of Legal Benchmarking Limited, 1-2 Paris Garden, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement


How the digital economy will impact your specific industry

The digital economy is an increasing concern for taxpayers, especially in light of impending BEPS guidance, but how it will impact different industries will vary.

The fundamental principle behind the digital economy, in terms of transfer pricing, is its reliance on intangible assets and the difficulties when deciding which jurisdiction to book resulting profits in.

However, the types and quantities of intangible assets for different industries varies, as does the approach to managing them.

TPWeek and International Tax Review’s upcoming Global Transfer Pricing Forum will focus on the impact the digital economy will have on a range of different industries in a panel debate including leading transfer pricing advisers and corporate tax executives.

The panel will focus specifically on the following industries:

  • Technology;

  • Consumer products and retail;

  • Travel hospitality and leisure; and

  • Energy.

Additionally, delegates will hear from leading tax executives including:

  • Greg Viggiano, vice president of transfer pricing for Maersk;

  • Fumi Tamura, head of transfer pricing for News Corporation; and

  • George Georgiev, head of transfer pricing for Siemens Corp.

To book a place at the forum and hear more about the digital economy, from an industry-specific perspective, including real-life working examples, contact Alicia.sprott@euromoneyplc.com.

more across site & shared bottom lb ros

More from across our site

Ryosuke Takemura, OECD policy adviser, argued that the organisation’s role is ‘not to solve these issues one by one’
Awards
ITR is delighted to reveal all the shortlisted nominees for the 2026 Asia-Pacific Tax Awards
Monica Erasmus-Koen and her Taxtimbre team will be responsible for building the firm’s TP capability in the competitive Netherlands market
Howden’s Rian Bahia explains how tax insurance can address known risks, unlock transactions and offer an alternative route through disputes and uncertainty
Haynes Boone’s new London partner, Alexandra Ueno-Park, argues that one-size-fits-all policies, billable-hour targets and outdated networking expectations can hold talent back
Death, taxes and Deloitte hoovering up trophies at an ITR awards night. Isn’t that the saying?
AI, pillar two and joint audits could define the next era of tax controversy, says Baker McKenzie tax partner Ariane Calloud
Gregor McMillan of Howden explains how insurance-backed financing can help businesses and funds unlock liquidity from tax receivables and other contingent claims
The arrival of Alex Anderson swiftly follows that of funds tax specialist Stuart Alter and suggests the Tier 3-ranked firm has higher ambitions
One of the two appointments is EY’s Gordon McIntosh, who becomes the big four firm’s second senior tax departure in September
Gift this article