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Simón is a tax partner based in Mexico responsible for Deloitte’s transfer pricing practice in Spanish-speaking Latin America and the Caribbean region. He has more than 30 years of experience in the application of tax, economic, and financial criteria in transfer pricing; valuation analysis of intangibles; double taxation issues; planning; business model optimisation; structuring; and economic consulting.

He has consistently been named as one of the World’s Leading Transfer Pricing Advisers by Euromoney Legal Media Group. He was also recognised as the 2020 Transfer Pricing Practice Leader of the Year in Latin America by ITR.

His clients include several Fortune 500 multinational companies doing business in Mexico. He has extensive experience and a successful track record leading the Mexican negotiations of advance pricing agreements, mutual agreement procedures, and transfer pricing examinations with Mexican and foreign authorities, teaming up with colleagues in Deloitte’s global transfer pricing network.

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