Three reasons why indirect tax compliance can stall online sales growth

International Tax Review is part of Legal Benchmarking Limited, 1-2 Paris Garden, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2025

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Three reasons why indirect tax compliance can stall online sales growth

Sponsored by

sponsored-firm-vertex-logo.png
online-4275963.jpg

Peter Boerhof from Vertex Inc. shares research findings showing that businesses’ indirect tax compliance requirements are hindering online sales growth.

With lingering complexities caused by the international response to the COVID-19 pandemic, ongoing supply chain disruption and the conflict in Ukraine, financial decision-makers have navigated a raft of challenges recently.

Despite the chaos and turbulence, for the commercial operations arms of many businesses across the globe, plans to capitalise on the continuing boom of the e-commerce market and expand into new territories are still a strategic priority. According to research recently commissioned by Vertex, two-thirds of businesses that already make online cross-border trade transactions have increased the number or territories they sell to since 2020.

However, despite the surge in online cross-border trade transactions, there are still major hurdles and challenges that financial decision-makers face as they work to grow their businesses. According to the research, respondents believe that inefficient financial processes and increasingly complex rules and regulations are posing a huge risk to their efforts to scale their online sales.

There are three key reasons why this can have a negative impact and stall online sales growth:

1. An ever-evolving and dynamic tax landscape

As online shopping continues to accelerate, and consumers gain access to a greater variety of buying channels, more businesses are looking to capitalise on the boom of digitalisation and e-commerce in order to maximise their growth. Because of this, tax authorities are pushing through new legislation to collect revenue and establish a level playing field for traditional brick-and-mortar stores.

Of the 700+ financial decision-makers surveyed, 54% believe that the indirect tax complexities associated with entering new markets and geographical territories can act as a barrier for growth and expansion. In today’s uncertain landscape, changing tax rules and rates makes compliance all the more challenging, especially in countries where a business has not previously traded. Half of the survey respondents believe this to be the case.

2. Strict indirect tax requirements

In addition to evolving legislation, tax authorities are also updating reporting expectations: tax teams must now report many of their obligations in real time through e-invoicing mandates and other digital reporting obligations. This can include VAT and sales tax calculations at the digital point of sale, accurate and timely sales reporting, managing multiple filing deadlines, and ensuring that VAT invoices are compliant.

What this means for businesses is that from the first instance, tax determination must be applied correctly, and all data files must have the utmost accuracy. Failing to do this can result in hefty penalties as a result of non-compliance. Of the survey respondents, 46% claim that growth has slowed because of the burdensome management of compliance when it comes to indirect tax.

3. Outdated and cumbersome manual processes

Advancements in new technologies are promising, and six out of ten financial decision-makers stated that new technology will provide opportunities for business scalability. Despite this, manual processes for handling indirect tax management are still the norm for many tax professionals.

As rate of sales continue to grow, this practice is becoming increasingly unsustainable as teams rely on using various legacy systems to handle a multitude of indirect tax obligations. With 51% of survey respondents still relying on native tools in their enterprise resource planning (ERP) systems, and 41% reliant on manual processes and spreadsheets, tax professionals are not armed with the necessary software to handle increasing requirements.

And of course, with manual processes comes extra work. When calculating basic tax functionality, tax teams must carry out extensive research into tax jurisdiction requirements which drains resources and carries a risk of data errors and reporting delays.

The solution: automated tax engines

For more than half of the survey respondents, improving indirect tax management to deal with growing challenges and complexities will help them overcome these barriers so they can accelerate their online sales growth. Sophisticated and cutting-edge tax technology can easily navigate the constantly changing requirements of the tax landscape, while accurately applying correct tax determination to online shopping baskets in real time.

In addition, tax technology can ensure that data is error-free and ready for auditing – meaning that new territories can be entered into confidently and smoothly. Meanwhile, an automated tax engine will ease the burden of tax teams, allowing them to provide increased and valuable strategic insights to help move the business forward.

Complexities surrounding indirect tax management for e-commerce businesses will continue to cause barriers for frictionless trade, but by harnessing the power of an automated tax engine, businesses can bypass the roadblocks and speed ahead with their business growth.

If you’re looking to streamline your indirect tax obligations, learn more about how a tax engine can help here.

Get in touch here.

more across site & shared bottom lb ros

More from across our site

The UK’s Labour government has an unpopular prime minister, an unpopular chancellor and not a lot of good options as it prepares to deliver its autumn Budget
Awards
The firms picked up five major awards between them at a gala ceremony held at New York’s prestigious Metropolitan Club
The streaming company’s operating income was $400m below expectations following the dispute; in other news, the OECD has released updates for 25 TP country profiles
Software company Oracle has won the right to have its A$250m dispute with the ATO stayed, paving the way for a mutual agreement procedure
If the US doesn't participate in pillar two then global consensus on the project can’t be a reality, tax academic René Matteotti also suggests
If it gets pillar two right, India may be the ideal country that finds a balance between its global commitments and its national interests, Sameer Sharma argues
As World Tax unveils its much-anticipated rankings for 2026, we focus on EMEA’s top performers in the first of three regional analyses
Firms are spending serious money to expand their tax advisory practices internationally – this proves that the tax practice is no mere sideshow
The controversial deal would ‘preserve the gains achieved under pillar two’, the OECD said; in other news, HMRC outlined its approach to dealing with ‘harmful’ tax advisers
Former EY and Deloitte tax specialists will staff the new operation, which provides the firm with new offices in Tokyo and Osaka
Gift this article